Attrace ICO

Attrace ICO
Short Description:
Attrace is the first fully decentralised affiliate marketing platform. The only in marketing with an entirely custom made blockchain build from scratch!
Long Description:

Attrace is the first fully decentralised affiliate marketing platform. The only in marketing with an entirely custom made blockchain build from scratch! And fully open network capable of registering and auditing any advertisement click on chain. Affiliate marketing is payment based on sales achieved, a $13Billion market with large trust and tracking issues caused by middle man Affiliate Network. Attrace solves all trust and tracking issues, reduces fees with ~95% and promises instant market share in 2018.

Attrace is a decentralised affiliate marketing platform
The Attrace mission is to reinvent affiliate marketing by using blockchain technology in order to accurately

ATtribute & TRACE
every individual click in affiliate marketing.

Attrace is a custom made dedicated blockchain capable of registering and auditing any advertisement click on chain (sale or no-sale).

This concept enables anybody to start an agreement in affiliate marketing directly with a counter-party without a middleman involved.

Advantages of this concept are:

Problems solved

No more trust and transparency issues
No more tracking problems or tracking fraud
No more data privacy issues (GDPR, integration issues because of compliance)
No problems with future internet browser updates to improve privacy (e.g. ad blockers Safari)
Dramatically reduced network fees (from 15-45%! to 0.5-3%)
No more restrictions to participate in affiliate marketing (long-tail and emerging markets)
Adding value

Dynamic contracts (time, LTV, geo etc., more than two parties in one contract, more steps in tracking between click and sales)
Incentive for cookie spamming by Publisher removed
No more slow and complicated payments / credit risk (define rules and restrictions)
Direct communication between Publisher and Merchant
No exclusivity contracts
Facilitating the affiliate marketing industry with an Ecosystem for E-commerce

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